The Data Digest: Happy Birthday, Groupon
by Anjali Lai Earlier this week, Groupon celebrated its fifth birthday — and its party was certainly hard to miss. The countdown to the big day began last week, when my daily deal emails arrived with...
View ArticleThe Data Digest: Black Friday – Old Traditions; New Routines
by Anjali Lai On Tuesday at 8 a.m., I received a call from my mother. Instead of driving to her office, as she’s faithfully done at that time for more than a decade, my mother was caught between...
View ArticleThe Data Digest: Consumers’ Holiday Shopping Journey
Last week, my colleague Sucharita Mulpuru published Forrester’s annual US online holiday retail forecast. In her blog, she shared that Forrester expects this year’s holiday season to generate $78.7...
View ArticleThe Data Digest: Online Video Advertising
This week, Facebook announced its rollout of auto-play advertising videos – starting with a teaser for the upcoming movie Divergent. The video ads automatically start playing, without sound, when they...
View ArticleThe Data Digest: WhatsApp And Facebook Messenger Wish Us A Happy New Year
As I’m writing this blog post on December 30, I don’t yet know how many messages will be sent on New Year’s Eve this year. But looking at the data from recent years, we can expect a huge number of good...
View ArticleThe Data Digest: May The Force Be With You
Unless you’ve been hiding under a rock, you’re probably aware that there was a new release in the Star Wars saga this week. I’m not a fan of science fiction and have somehow managed never to have seen...
View ArticleThe Data Digest: A Year Of Goodbyes (And Hellos)
As a music lover, this has been a year of goodbyes for me, with many of my teenage heroes like David Bowie, Prince, and earlier this week, George Michael, passing away. It makes you realize how fast...
View ArticleThe Data Digest: Are Australian Companies Living Up To Their Clients’ Online...
Australians are often seen as laid-back, taking things as they come. However, this doesn’t translate to their need for great customer experience. When we analyzed the Australian results of Forrester’s...
View ArticleThe Data Digest: Youth’s Scattered Social Mobile Behaviors
Recently, I was on a road trip in Morocco with my family, including three teenagers. While my interest in their phone usage at home mostly concentrates on the amount of time they spend on their...
View ArticleIntroducing The Consumer Tech Stack For Europe
In the past few months, my colleague James McQuivey has written several blogs about the exciting times we live in. In these posts, he focuses on how technology is fundamentally changing the way we...
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